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Worst Color Car To Buy. 1 car color in north america, says nancy lockhart, color marketing manager at axalta. Before you “blame” these numbers on rarity alone, consider the fact that the three worst colors, beige, purple and gold, also make up a very small percentage, rated at 0.7%.
from venturebeat.com
Surprisingly, the used car color that will depreciate the most in value is actually gold. Any small dirt on the vehicle will show. Buying a used car is a great decision.
That said, not all used cars are bargains. Staying clean is a problem with all dark colored vehicles. You probably wouldn’t be likely to purchase either of these car brands based on this information. Perhaps that’s why we don’t see many brown or green cars these days, except for the almost neon lime green color offered on the ford fiesta.